{"id":11973,"date":"2026-03-10T07:00:08","date_gmt":"2026-03-10T13:00:08","guid":{"rendered":"https:\/\/realidadturistica.com\/realtur\/?p=11973"},"modified":"2026-03-10T07:00:18","modified_gmt":"2026-03-10T13:00:18","slug":"promueven-en-yucatan-experiencias-de-turismo-wellness","status":"publish","type":"post","link":"https:\/\/realidadturistica.com\/realtur\/promueven-en-yucatan-experiencias-de-turismo-wellness\/","title":{"rendered":"Promueven en Yucat\u00e1n experiencias de turismo wellness"},"content":{"rendered":"\n

<\/path><\/svg><\/span><\/span>Estimated reading time: <\/span>3<\/span> minutos<\/span><\/p>\n\n\n\n

Del 20 al 22 de marzo, prestadores de servicios tur\u00edsticos ofrecer\u00e1n actividades orientadas al bienestar integral, con experiencias aut\u00e9nticas en distintos puntos de Yucat\u00e1n.<\/p>\n\n\n\n

Con el prop\u00f3sito de posicionar a Yucat\u00e1n como un destino destacado en el segmento de turismo wellness, la Secretar\u00eda de Fomento Tur\u00edstico (Sefotur) present\u00f3 la estrategia Maya Wellness Weekend, una iniciativa que se llevar\u00e1 a cabo por primera vez del 20 al 22 de marzo, con motivo del equinoccio de primavera.<\/p>\n\n\n\n

En conferencia de prensa, la directora general de la Secretar\u00eda T\u00e9cnica de Inteligencia Tur\u00edstica, Margarita de Abril Navarro Favela, y la directora de Estrategia, Dulce Mar\u00eda Tur Rodr\u00edguez, ambas de Sefotur, destacaron la importancia de sumar esfuerzos para impulsar nuevas experiencias y visibilizar las actividades de bienestar que ya se realizan en la entidad.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Durante el encuentro, se convoc\u00f3 a las y los prestadores de servicios tur\u00edsticos a participar con actividades especiales que puedan ser promovidas durante ese fin de semana, con el fin de integrar una agenda diversa para las y los visitantes que buscan bienestar y conexi\u00f3n con la naturaleza.<\/p>\n\n\n\n

La iniciativa forma parte del impulso al desarrollo tur\u00edstico que promueve el Gobernador Joaqu\u00edn D\u00edaz Mena, con una visi\u00f3n enfocada en diversificar la oferta del estado y dar valor a su riqueza cultural, natural y espiritual. Maya Wellness Weekend busca promover a Yucat\u00e1n como un destino para el bienestar integral, inspirado en la cultura maya, que fomenta el equilibrio entre cuerpo, mente y esp\u00edritu.<\/p>\n\n\n\n

Como parte de la estrategia, en distintas reuniones informativas se ha convocado a prestadores de servicios a sumarse. Actualmente, 15 empresas se encuentran registradas y preparan actividades abiertas al p\u00fablico del 20 al 22 de marzo, en centros tur\u00edsticos de M\u00e9rida y del interior del estado.<\/p>\n\n\n\n

La lista de prestadores de servicios permanece en proceso de integraci\u00f3n y actualizaci\u00f3n, y se podr\u00e1 consultar en las redes sociales de Sefotur para conocer la geolocalizaci\u00f3n de las y los participantes, a fin de que las personas usuarias puedan elegir la experiencia y el sitio donde deseen disfrutarla.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Asimismo, se suma a esta iniciativa Karla Barajas, creadora de contenido especializada en el \u00e1mbito wellness, quien, tras su paso por Yucat\u00e1n, compartir\u00e1 videos, fotograf\u00edas y recomendaciones de los productos tur\u00edsticos de este segmento.<\/p>\n\n\n\n

Entre las acciones programadas destaca una jornada de actividades prevista para el 21 de marzo en el cenote Zac\u00ed, en Valladolid, organizada por Sefotur en coordinaci\u00f3n con la Direcci\u00f3n de Turismo Municipal, con la participaci\u00f3n de aliados del sector, quienes conocer\u00e1n el sitio y contribuir\u00e1n a su promoci\u00f3n como destino.<\/p>\n\n\n\n

De esta manera, Sefotur busca extender los beneficios de la actividad tur\u00edstica a todas las regiones del estado, mediante la promoci\u00f3n de experiencias aut\u00e9nticas y sostenibles que enriquezcan la vida de visitantes y habitantes de la entidad.<\/p>\n\n\n\n

Las personas interesadas pueden registrarse en el siguiente enlace:<\/p>\n\n\n\n

https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSfLfZWDKL9EBFChRfFCnEOTIz-LpDZTm9T6DSnCBG9PVyEKmw\/viewform<\/a><\/p>\n\n\n\n

Sefotur<\/p>\n","protected":false},"excerpt":{"rendered":"

Del 20 al 22 de marzo, prestadores de servicios tur\u00edsticos ofrecer\u00e1n actividades orientadas al bienestar integral, con experiencias aut\u00e9nticas en distintos puntos de Yucat\u00e1n. Con…<\/p>\n","protected":false},"author":2,"featured_media":11974,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[6],"tags":[],"class_list":["post-11973","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-turismo"],"yoast_head":"\nPromueven en Yucat\u00e1n experiencias de turismo wellness - Realidad Tur\u00edstica<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/realidadturistica.com\/realtur\/promueven-en-yucatan-experiencias-de-turismo-wellness\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Promueven en Yucat\u00e1n experiencias de turismo wellness\" \/>\n<meta property=\"og:description\" content=\"Del 20 al 22 de marzo, prestadores de servicios tur\u00edsticos ofrecer\u00e1n actividades orientadas al bienestar integral, con experiencias aut\u00e9nticas en distintos puntos de Yucat\u00e1n. 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