{"id":12041,"date":"2026-03-23T20:21:59","date_gmt":"2026-03-24T02:21:59","guid":{"rendered":"https:\/\/realidadturistica.com\/realtur\/?p=12041"},"modified":"2026-03-23T20:22:02","modified_gmt":"2026-03-24T02:22:02","slug":"cierra-con-exito-el-primer-maya-wellness-weekend","status":"publish","type":"post","link":"https:\/\/realidadturistica.com\/realtur\/cierra-con-exito-el-primer-maya-wellness-weekend\/","title":{"rendered":"Cierra con \u00e9xito el primer Maya Wellness Weekend"},"content":{"rendered":"\n<p class=\"wp-block-yoast-seo-estimated-reading-time yoast-reading-time__wrapper\"><span class=\"yoast-reading-time__icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-icon=\"clock\" width=\"20\" height=\"20\" fill=\"none\" stroke=\"currentColor\" style=\"display:inline-block;vertical-align:-0.1em\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\"><path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M12 8v4l3 3m6-3a9 9 0 11-18 0 9 9 0 0118 0z\"><\/path><\/svg><\/span><span class=\"yoast-reading-time__spacer\" style=\"display:inline-block;width:1em\"><\/span><span class=\"yoast-reading-time__descriptive-text\">Estimated reading time: <\/span><span class=\"yoast-reading-time__reading-time\">3<\/span><span class=\"yoast-reading-time__time-unit\"> minutos<\/span><\/p>\n\n\n\n<p>La primera edici\u00f3n reuni\u00f3 a 31 empresas y m\u00e1s de 50 actividades que promovieron el turismo integral, sostenible y con identidad local.<\/p>\n\n\n\n<p>Yucat\u00e1n celebr\u00f3 con gran \u00e9xito la primera edici\u00f3n del Maya Wellness Weekend, una estrategia impulsada por la Secretar\u00eda de Fomento Tur\u00edstico (Sefotur), que fortalece la oferta del estado en el segmento de bienestar integral.<\/p>\n\n\n\n<p>En esta iniciativa participaron 31 empresas que organizaron m\u00e1s de 50 actividades en M\u00e9rida y distintos municipios, posicionando al destino como un referente en experiencias aut\u00e9nticas y en contacto con la naturaleza.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"682\" data-id=\"12043\" src=\"https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con1-1024x682.jpg\" alt=\"\" class=\"wp-image-12043\" srcset=\"https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con1-1024x682.jpg 1024w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con1-300x200.jpg 300w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con1-768x512.jpg 768w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con1-1170x780.jpg 1170w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con1-585x390.jpg 585w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con1-263x175.jpg 263w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con1.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"12044\" src=\"https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con2-1024x683.jpg\" alt=\"\" class=\"wp-image-12044\" srcset=\"https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con2-1024x683.jpg 1024w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con2-300x200.jpg 300w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con2-768x512.jpg 768w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con2-1170x781.jpg 1170w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con2-585x390.jpg 585w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con2-263x175.jpg 263w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con2.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>Durante el fin de semana, visitantes y locales disfrutaron de talleres de herbolaria, experiencias con abejas meliponas y recorridos en manglares, destacando la riqueza natural y cultural del territorio.<\/p>\n\n\n\n<p>Asimismo, se llevaron a cabo pr\u00e1cticas de meditaci\u00f3n, yoga y ceremonias mayas que fomentaron la conexi\u00f3n espiritual, alineadas con las tendencias globales del turismo wellness.<\/p>\n\n\n\n<p>La estrategia de Sefotur busca diversificar la oferta tur\u00edstica del estado y generar nuevas oportunidades para el sector, atrayendo a un perfil de visitante interesado en el equilibrio, la salud y el desarrollo personal.<\/p>\n\n\n\n<p>Adem\u00e1s, este esfuerzo pone en valor la identidad de Yucat\u00e1n mediante experiencias que integran tradiciones ancestrales, naturaleza y bienestar, consolidando una propuesta diferenciada en el mercado tur\u00edstico.<\/p>\n\n\n\n<p>El evento tambi\u00e9n destac\u00f3 por su impacto social, al involucrar a comunidades y prestadores de servicios, promoviendo un modelo en el que el turismo beneficia tanto a visitantes como a habitantes.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"682\" data-id=\"12045\" src=\"https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con3-1024x682.jpg\" alt=\"\" class=\"wp-image-12045\" srcset=\"https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con3-1024x682.jpg 1024w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con3-300x200.jpg 300w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con3-768x512.jpg 768w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con3-1170x780.jpg 1170w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con3-585x390.jpg 585w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con3-263x175.jpg 263w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con3.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"689\" data-id=\"12046\" src=\"https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con4-1024x689.jpg\" alt=\"\" class=\"wp-image-12046\" srcset=\"https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con4-1024x689.jpg 1024w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con4-300x202.jpg 300w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con4-768x517.jpg 768w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con4-1170x787.jpg 1170w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con4-585x394.jpg 585w, https:\/\/realidadturistica.com\/realtur\/wp-content\/uploads\/2026\/03\/Cierra-con4.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>Como parte de la agenda, Sefotur se particip\u00f3 en una jornada hol\u00edstica en el hotel Chabl\u00e9 Yucat\u00e1n, el 20 de marzo, que encabez\u00f3 la Subsecretaria de Promoci\u00f3n Tur\u00edstica de Sefotur, Elizabeth Cole Guerrero, y el 21 de marzo se coordin\u00f3 una actividad especial con el Ayuntamiento de Valladolid, con una clase de yoga y ceremonia maya en el Cenote Zac\u00ed.<\/p>\n\n\n\n<p>Este evento estuvo encabezado por el subsecretario de Desarrollo Tur\u00edstico Sustentable, Ra\u00fal Paz Noriega; el alcalde del municipio anfitri\u00f3n, Homero Novelo Burgos; el presidente de la Asociaci\u00f3n de Hoteles y Hostales de Valladolid, V\u00edctor S\u00e1nchez Gonz\u00e1lez; y la directora general de la Secretar\u00eda T\u00e9cnica de Inteligencia Tur\u00edstica, Abril Navarro Favela.<\/p>\n\n\n\n<p>Autoridades estatales se\u00f1alaron que el Maya Wellness Weekend busca consolidarse como un evento anual, con el objetivo de posicionar a Yucat\u00e1n como l\u00edder en turismo wellness a nivel nacional e internacional, bajo una visi\u00f3n sostenible, incluyente y con identidad.<\/p>\n\n\n\n<p>Sefotur<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La primera edici\u00f3n reuni\u00f3 a 31 empresas y m\u00e1s de 50 actividades que promovieron el turismo integral, sostenible y con identidad local. Yucat\u00e1n celebr\u00f3 con&hellip;<\/p>\n","protected":false},"author":2,"featured_media":12042,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[6],"tags":[],"class_list":["post-12041","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-turismo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Cierra con \u00e9xito el primer Maya Wellness Weekend - Realidad Tur\u00edstica<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/realidadturistica.com\/realtur\/cierra-con-exito-el-primer-maya-wellness-weekend\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cierra con \u00e9xito el primer Maya Wellness Weekend\" \/>\n<meta property=\"og:description\" content=\"La primera edici\u00f3n reuni\u00f3 a 31 empresas y m\u00e1s de 50 actividades que promovieron el turismo integral, sostenible y con identidad local. 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